Placement and Labels
With so many recommendation types to choose from, which should you use on each page? If you are not sure where to begin, try the following:
Recommended for you
Viewed this, viewed that
Bought this, bought that
You can track the metrics and adjust if needed. Remember that experimentation is key.
Some storefront pages restrict where you can place the recommendations. You can place the recommendations in one of the following page locations. Refer to the table below for more information.
- At the top of main content - Recommendations appear above the main content area just below the top navigation bar.
- At the bottom of main content (default) - Recommendations appear below the main content area and before any other content blocks on the page, such as Related Products.
Recommendation at top of home page
Recommendation labels
The label that is assigned to a recommendation in the storefront affects how shoppers interpret its relevancy to them. The following labels are frequently used for each type of recommendation.
Recommendation at top of search results
Most added to cart
Most purchased
Conversion (view to cart)
Conversion (view to purchase)
Popular items
Trending
Popular right now
Recently popular
Popular items inspired by this item (PDP)
Top sellers
You might be interested in
Recommended for you
Inspired by your shopping trends
Customers also viewed
Related items
Customers ultimately purchased
What do others buy after viewing this item?
Don’t forget these
Frequently bought together
Similar to this
Shoppers also liked
Similar options
Related items
Trending now
Recently trending
Hot items
Trending related products (PDP)
Take another look
Supported recommendations by page
The following table lists the storefront pages where you can place recommendations and the recommendation types allowed on each page.
At the bottom of main content (default)
At the bottom of main content (default)