Optional Settings for Cookie Destinations
In Destination Builder, the Configuration section contains the Cookie Domain and Publish Data To fields. These let you create rules to determine if a destination sets a cookie or returns a cookie. Cookie Domain and Publish Data To work independently of each other and are optional. You can create a cookie destination without using either of them.
Cookie Domain: Syntax and Examples
The Cookie Domain field accepts a simple text string that lets you set cookies on a specified domain or all domains. When using this feature:
- Set only one domain for each cookie destination. Do not type multiple domains in the Cookie Domain field. Create another Destination instead.
- Do not use wildcard characters.
Leave the Cookie Domain field blank to set a cookie on all domains. This is the default setting.
To set cookies on a specific domain and sub-domains:
- Type the name of the domain in the Cookie Domain field.
- Start the domain name with a period. For example,
.somedomain.com. - The
https://wwwprefix is not required.
As a simple example, let's say we have a fictitious site called sports.com. Sports.com has domains for golf, baseball, and football. To set a cookie in all the sports domains, you would type that in the Cookie Domain box as shown below:
This tells Audience Manager to set a cookie in any domain that contains the pattern something.sports.com. See below for a more complex set of examples.
Complex Cookie Domain Examples
These examples show you if Audience Manager will set a cookie based on how the Cookie Domain option is configured.
Cookie Domain: .sports.com
Cookie Set
Cookie Domain: .golf.sports.com
Cookie Set
Cookie Domain: Blank
Cookie Set
Publish Data To
The Publish Data To settings return a cookie if the domain meets the criteria set by the options you select. Options include:
- All of our domains: (Default) Returns a cookie for any domain.
- Only the selected domains: Returns a cookie only for the domains selected in the domains list.
- All of our domains except the selected domains: Prevents selected domains from receiving a cookie. All other domains can receive a cookie.