Click-tracking formats for sponsored ads on Yahoo! Display Network

Last update: Fri Sep 29 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

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The following base destination UR format applies to sponsored ads:

http://pixel.everesttech.net/<advertiser_ID>/cq?ev_sid=86&ev_cl={ef_uniqueid}&url=<the landing page>

Example:

http://pixel.everesttech.net/1234/cq?ev_sid=86&ev_cl=258e27dcec70156a667f2229020e488&url=http%3A//www.example.com

NOTE

<advertiser_ID> is a variable for the advertiser’s unique ID within Adobe Advertising.
This format indicates that token passing is enabled for the campaign (the default). If token passing is disabled, substitute cq? after <advertiser_ID> with c?.
<the landing page> is a variable that represents the URL on your site to which end users are directed.

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