Click-tracking formats for sponsored ads on Baidu

The following base destination UR format applies to sponsored ads:

http://pixel.everesttech.net/<advertiser_ID>/cq?ev_sid=<ad network ID>&ev_cmpid=<campaignID>&&ev_lx={keywordid}&ev_crx={creative}&ev_pl={placement}&url=<the landing page>

Example:

http://pixel.everesttech.net/1234/cq?ev_sid=88&ev_cmpid=800577124&&ev_lx={keywordid}&ev_crx={creative}&ev_pl={placement}&url=http%3A//www.example.com

NOTE
  • <advertiser_ID> is a variable for the advertiser’s unique ID within Adobe Advertising.

  • This format indicates that token passing is enabled for the campaign (the default). If token passing is disabled, substitute cq? after <advertiser_ID> with c?.

  • <campaignID> is a variable for the numeric campaign ID.

  • <the landing page> is a variable that represents the URL on your site to which end users are directed.

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